Mercedes’ new PixelPaint tech is like an inkjet printer for cars – and could take car customization up a gear

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  • Mercedes can now paint unique patterns on the S-Class
  • Demand for custom cars has led to an expansion of its Manufaktur Studio
  • The plan is to roll out of the offering to Mercedes-AMG sports cars soon

Growing interest in highly personalized cars has resulted in Mercedes-Benz expanding its Manufaktur Studio in its ultra-modern Factory 56 in Sindelfingen, Germany – the same place that churns out S-Class limousines and the like.

Already hosting a number of specially-trained employees that go to town befitting vehicles with all manner of fancy interior textiles and the fabrication of bespoke features (think champagne fridges and leather headliners), it has expanded to cope with growing demand and has begun using some new advanced techniques to keep pace.

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